{"product_id":"brasserie-fraikin-courard-vintage-brewery-poster-by-maxim-fraikin-1900","title":"Brasserie Fraikin-Courard Vintage Brewery Poster by Maxim Fraikin, 1900","description":"\u003cp\u003eMaxim Fraikin’s \u003cem\u003eBrasserie Fraikin-Courard\u003c\/em\u003e, created in 1900, places the pleasures of the brasserie within a bold theatrical arrangement of figure, lettering and drink. A woman in a vivid red dress leans towards a table crowded with foaming glasses, her full-length profile set against a field of deep green. Warm browns and flesh tones meet cooler blue and green accents, while the strong outline and compressed space give the scene the immediate legibility required of an advertisement.\u003c\/p\u003e\n\n\u003cp\u003eThe poster belongs to a period when illustrated commercial art was becoming an increasingly conspicuous part of everyday visual culture. Businesses used memorable figures, decorative lettering and assertive colour to distinguish their names in a growing consumer market. Fraikin’s design exemplifies this balance between ornament and communication: the brewery’s identity is unmistakable, yet the practical message is carried by an image of sociability and abundance rather than by extensive explanatory text.\u003c\/p\u003e\n\n\u003ch3\u003eA closer look\u003c\/h3\u003e\n\n\u003cp\u003eAcross the upper section, the name “BRASSERIE FRAIKIN-COURARD” forms a commanding header, enclosed by contrasting colour and enlivened by curving decorative motifs. This firm horizontal band establishes the brand before the eye descends to the woman at centre right. Her flowing hair and the folds of her dress introduce sinuous movement into an otherwise emphatically graphic design. Fraikin’s signature, “M. Fraikin”, is integrated at the upper right rather than isolated from the composition.\u003c\/p\u003e\n\n\u003cp\u003eThe figure’s forward inclination creates the poster’s principal diagonal. One arm reaches towards the table while she holds a glass of beer, connecting model and merchandise in a single gesture. Below and to the left, the repeated glasses produce a rhythmic procession of rounded vessels, pale foam and bright highlights. Their close grouping suggests plentiful service, while their overlap gives the lower portion a modest sense of depth despite the largely flat background.\u003c\/p\u003e\n\n\u003cp\u003eSeveral quieter details sharpen the presentation. Fine lines describe reflected light in the woman’s hair and the soft creases of her red dress; highlights and droplets on the glasses make the beer appear cool and freshly poured. A slender ornamental border contains the strong interior colours, and the wording “Roclenge\/Geer (Limbourg)” appears at the lower right as a geographical reference. The composition is asymmetric but carefully balanced: the visual weight of the standing figure on one side is answered by the projecting table and its repeated glasses on the other.\u003c\/p\u003e\n\n\u003ch3\u003eContext and significance\u003c\/h3\u003e\n\n\u003cp\u003eAt the turn of the twentieth century, the poster offered artists and advertisers an unusually public form of communication. Its imagery had to be understood quickly, often at a distance, encouraging simplified silhouettes, concentrated palettes and clear hierarchies of text and illustration. \u003cem\u003eBrasserie Fraikin-Courard\u003c\/em\u003e uses all three. The brewery name occupies the most authoritative position, the red dress provides an immediate focal point, and the beer glasses repeat the product with almost pattern-like insistence.\u003c\/p\u003e\n\n\u003cp\u003eYet the design is more than a straightforward display of beverages. Its decorative contours, controlled colour contrasts and poised central figure turn commercial information into a self-contained visual performance. Fraikin’s poster preserves a telling example of how branding, illustration and public spectacle converged around 1900: concise enough to advertise at a glance, but rich in incident when examined closely.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChoosing the right size and finish\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eArtwork can feel intimate at smaller sizes and dramatically more architectural at larger ones. Use the room preview, model image and size guide to see how the proportions and scale will work in your space.\u003c\/p\u003e\n\n\u003cp\u003eIf you need an exact size, specialist framing or help planning a larger display, \u003ca href=\"\/it\/pages\/contact-us\"\u003eask our workshop for advice\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eThe model in the listing images is holding the 20x36in (50x90cm) version of this art print.\u003c\/p\u003e\n\u003cp\u003eWhere personalisation is available, you can add a short title or dedication, or one considered visual detail. \u003ca href=\"\/it\/pages\/map-personalisation\"\u003eSee examples of personalised artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eChoose Original to retain the colour and character of the source artwork, or Aged for a warmer, more antique appearance. \u003ca target=\"_blank\" href=\"\/it\/pages\/sepia-aged-maps\"\u003eSee examples of our Aged artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eEvery piece is produced to archival standards using fade-resistant pigment inks on acid-free matte art paper. Choose an art print, framed art print or framed canvas using the finish options above.\u003c\/p\u003e\n\n\u003cp\u003eFramed art prints use crystal-clear optical acrylic for excellent clarity, lower weight and safer delivery than glass. Each piece arrives professionally framed and ready to hang.\u003c\/p\u003e\n\n\u003cp\u003eSelected artworks can be produced at statement sizes up to 3 metres (10ft). Custom sizing and \u003ca target=\"_blank\" href=\"\/it\/pages\/custom-framing\"\u003especialist framing\u003c\/a\u003e are also available. If the exact option you need is not listed, \u003ca target=\"_blank\" href=\"\/it\/pages\/contact-us\"\u003econtact our workshop\u003c\/a\u003e.\u003c\/p\u003e","brand":"The Unique Maps Co.","offers":[{"title":"12x18in (30x45cm) \/ Art print","offer_id":67649401225607,"sku":null,"price":41.95,"currency_code":"EUR","in_stock":true},{"title":"12x18in (30x45cm) \/ Framed art print","offer_id":67649401258375,"sku":null,"price":113.95,"currency_code":"EUR","in_stock":true},{"title":"12x18in (30x45cm) \/ Framed canvas","offer_id":67649401291143,"sku":null,"price":119.95,"currency_code":"EUR","in_stock":true},{"title":"14x24in (36x60cm) \/ Art print","offer_id":67649401323911,"sku":null,"price":79.95,"currency_code":"EUR","in_stock":true},{"title":"14x24in (36x60cm) \/ Framed art print","offer_id":67649401356679,"sku":null,"price":162.95,"currency_code":"EUR","in_stock":true},{"title":"14x24in (36x60cm) \/ Framed canvas","offer_id":67649401389447,"sku":null,"price":173.95,"currency_code":"EUR","in_stock":true},{"title":"20x36in (50x90cm) \/ Art print","offer_id":67649401422215,"sku":null,"price":95.95,"currency_code":"EUR","in_stock":true},{"title":"20x36in (50x90cm) \/ Framed art print","offer_id":67649401454983,"sku":null,"price":260.95,"currency_code":"EUR","in_stock":true},{"title":"20x36in (50x90cm) \/ Framed canvas","offer_id":67649401487751,"sku":null,"price":270.95,"currency_code":"EUR","in_stock":true},{"title":"22x40in (56x100cm) \/ Art print","offer_id":67649401520519,"sku":null,"price":124.95,"currency_code":"EUR","in_stock":true},{"title":"22x40in (56x100cm) \/ Framed art print","offer_id":67649401553287,"sku":null,"price":357.95,"currency_code":"EUR","in_stock":true},{"title":"22x40in (56x100cm) \/ Framed canvas","offer_id":67649401586055,"sku":null,"price":411.95,"currency_code":"EUR","in_stock":true},{"title":"28x50in (70x127cm) \/ Art print","offer_id":67649401618823,"sku":null,"price":227.95,"currency_code":"EUR","in_stock":true},{"title":"28x50in (70x127cm) \/ Framed art print","offer_id":67649401651591,"sku":null,"price":947.95,"currency_code":"EUR","in_stock":true},{"title":"28x50in (70x127cm) \/ Framed canvas","offer_id":67649401684359,"sku":null,"price":947.95,"currency_code":"EUR","in_stock":true},{"title":"33x60in (84x150cm) \/ Art print","offer_id":67649401717127,"sku":null,"price":303.95,"currency_code":"EUR","in_stock":true},{"title":"33x60in (84x150cm) \/ Framed art print","offer_id":67649401749895,"sku":null,"price":1516.95,"currency_code":"EUR","in_stock":true},{"title":"33x60in (84x150cm) \/ Framed canvas","offer_id":67649401782663,"sku":null,"price":1516.95,"currency_code":"EUR","in_stock":true},{"title":"39x70in (99x178cm) \/ Art print","offer_id":67649401815431,"sku":null,"price":498.95,"currency_code":"EUR","in_stock":true},{"title":"39x70in (99x178cm) \/ Framed art print","offer_id":67649401848199,"sku":null,"price":2030.95,"currency_code":"EUR","in_stock":true},{"title":"39x70in (99x178cm) \/ Framed canvas","offer_id":67649401880967,"sku":null,"price":1944.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0257\/0344\/8638\/files\/file_640c5ce5-05ca-47d5-8908-18e642cbe11a.jpg?v=1791389589","url":"https:\/\/uniquemaps.eu\/it\/products\/brasserie-fraikin-courard-vintage-brewery-poster-by-maxim-fraikin-1900","provider":"The Unique Maps Co.","version":"1.0","type":"link"}