{"product_id":"sanremo-travel-poster-1920","title":"Sanremo Travel Poster, 1920","description":"\u003cp\u003e\u003cem\u003eSanremo\u003c\/em\u003e, created in 1920, presents the Ligurian resort as a garden poised above the Mediterranean. Beneath the dark-blue capital lettering, a tall palm spreads its fronds across the sky while terraces of roses, flowering plants and ornamented terracotta pots frame a distant sweep of coast. The composition is carefully staged: luxuriant foreground detail opens onto blue water, pale buildings and mountains softened by distance, turning a geographical view into an alluring vision of climate and leisure.\u003c\/p\u003e\n\n\u003cp\u003eBy 1920, Sanremo was already known for its mild weather, palm-lined promenades and fashionable resort culture. Travel posters helped destinations compete for the attention of an expanding tourist public, condensing atmosphere, scenery and aspiration into images that could be understood at a glance. Here, the town is promoted less through its individual monuments than through an idea of Riviera life: abundant flowers, clear light and the easy proximity of gardens, sea and mountains. Its simplified forms and strong graphic hierarchy also place the design within the decorative, increasingly modern visual language associated with Art Deco-era publicity.\u003c\/p\u003e\n\n\u003ch3\u003eA closer look\u003c\/h3\u003e\n\n\u003cp\u003eThe poster’s vertical format gives unusual prominence to the vegetation. At upper left, the palm acts almost like a natural canopy, its finely articulated green leaves crossing the open blue sky. Below, pale roses gather densely near the centre, while clusters of pink blossom punctuate the right-hand side. The most concentrated passage of colour appears at lower right, where vivid yellow flowers rise from terracotta pots embellished with decorative patterns. These overlapping plants create a richly furnished foreground rather than a neutral viewpoint.\u003c\/p\u003e\n\n\u003cp\u003eBeyond this garden edge, the scene expands abruptly. Sanremo’s shoreline curves across the middle distance, its buildings rendered in restrained pale tones so that they remain subordinate to the flowers. The sea is a broad, luminous field of blue, animated by small highlights that suggest gentle movement. Farther right, a muted mountain profile recedes beneath a sky that grows softer towards the horizon. This progression—from detailed foliage to simplified coast and hazy terrain—produces considerable depth without disturbing the poster’s clean, immediately legible design.\u003c\/p\u003e\n\n\u003cp\u003eThe word “SANREMO” occupies the top centre in bold, widely visible capitals. Its dark blue echoes the deeper tones of the water while standing firmly against the lighter sky. Rather than competing with the landscape, the typography completes its structure: name above, destination below. A small promotional mark at the lower left is easily overlooked amid the surrounding foliage, but quietly recalls the work’s original function as publicity.\u003c\/p\u003e\n\n\u003ch3\u003eContext and significance\u003c\/h3\u003e\n\n\u003cp\u003eEarly twentieth-century resort advertising frequently transformed travel into a promise of sensory contrast: visitors leaving colder, more crowded surroundings for sunlight, open water and cultivated greenery. Sanremo was especially suited to this imagery. Sheltered on the Ligurian coast, it could be presented through plants associated with warmth and through the dramatic meeting of Mediterranean shoreline and mountainous hinterland.\u003c\/p\u003e\n\n\u003cp\u003eThis poster balances practical clarity with decorative abundance. Its destination can be read instantly, yet closer inspection reveals the subtle layering of palms, flowers, architecture and distant land. What remains particularly compelling is the way Sanremo itself appears almost as a discovery beyond the garden—a coastal panorama glimpsed through a profusion of colour.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChoosing the right size and finish\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eArtwork can feel intimate at smaller sizes and dramatically more architectural at larger ones. Use the room preview, model image and size guide to see how the proportions and scale will work in your space.\u003c\/p\u003e\n\n\u003cp\u003eIf you need an exact size, specialist framing or help planning a larger display, \u003ca href=\"\/es\/pages\/contact-us\"\u003eask our workshop for advice\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eThe model in the listing images is holding the 18x24in (45x60cm) version of this art print.\u003c\/p\u003e\n\u003cp\u003eWhere personalisation is available, you can add a short title or dedication, or one considered visual detail. \u003ca href=\"\/es\/pages\/map-personalisation\"\u003eSee examples of personalised artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eChoose Original to retain the colour and character of the source artwork, or Aged for a warmer, more antique appearance. \u003ca target=\"_blank\" href=\"\/es\/pages\/sepia-aged-maps\"\u003eSee examples of our Aged artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eEvery piece is produced to archival standards using fade-resistant pigment inks on acid-free matte art paper. Choose an art print, framed art print or framed canvas using the finish options above.\u003c\/p\u003e\n\n\u003cp\u003eFramed art prints use crystal-clear optical acrylic for excellent clarity, lower weight and safer delivery than glass. Each piece arrives professionally framed and ready to hang.\u003c\/p\u003e\n\n\u003cp\u003eSelected artworks can be produced at statement sizes up to 3 metres (10ft). Custom sizing and \u003ca target=\"_blank\" href=\"\/es\/pages\/custom-framing\"\u003especialist framing\u003c\/a\u003e are also available. If the exact option you need is not listed, \u003ca target=\"_blank\" href=\"\/es\/pages\/contact-us\"\u003econtact our workshop\u003c\/a\u003e.\u003c\/p\u003e","brand":"The Unique Maps Co.","offers":[{"title":"8x10in (20x25cm) \/ Art print","offer_id":68186999947655,"sku":null,"price":27.95,"currency_code":"EUR","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed art print","offer_id":68186999980423,"sku":null,"price":65.95,"currency_code":"EUR","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed canvas","offer_id":68187000013191,"sku":null,"price":76.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Art print","offer_id":68187000045959,"sku":null,"price":27.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Framed art print","offer_id":68187000078727,"sku":null,"price":65.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Framed 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