{"product_id":"muller-extra-vintage-sparkling-wine-poster-by-julius-klinger-1912","title":"Müller Extra Vintage Sparkling Wine Poster by Julius Klinger, 1912","description":"\u003cp\u003eJulius Klinger’s \u003cem\u003eMüller Extra\u003c\/em\u003e, created in 1912, turns the pleasure of a drink into a compact visual joke. On the left, a tall, curving glass holds a brilliant yellow beverage; on the right, a bald, smiling head leans towards it in profile. Klinger gives both motifs the clarity of signs rather than fully modelled objects, setting their crisp contours and orange accents against a warm beige ground. Below, the name “MÜLLER EXTRA” anchors the composition in emphatic black lettering.\u003c\/p\u003e\n\n\u003cp\u003eThe poster belongs to a period in which commercial graphics were becoming an increasingly conspicuous part of European urban life. Klinger, an Austrian illustrator and designer, was among the artists who recognised that an advertisement had to communicate at a glance. His work frequently combined economical drawing, forceful typography and visual wit, replacing elaborate pictorial description with memorable silhouettes and sharply organised colour. Made shortly before the First World War, \u003cem\u003eMüller Extra\u003c\/em\u003e demonstrates how modern poster design could transform a brand name and a simple gesture of enjoyment into a complete graphic identity.\u003c\/p\u003e\n\n\u003ch3\u003eA closer look\u003c\/h3\u003e\n\n\u003cp\u003eThe composition moves naturally from glass to face. The vessel rises at the left with a slender stem and a broad, rounded bowl, its yellow contents standing out as the most saturated area of colour. A fine straw introduces a taut diagonal within the otherwise curving design, while tiny bubbles suggest effervescence. The drink is not rendered with illusionistic detail; instead, a few controlled shapes convey transparency, brightness and liveliness with remarkable economy.\u003c\/p\u003e\n\n\u003cp\u003eOpposite it, the man’s head is similarly compressed into essentials. His bald crown forms a smooth arc, while firmer lines pick out the eye, nose, cheek and broad smile. Orange passages warm the face without creating conventional flesh tones, allowing it to remain part portrait, part graphic emblem. The proximity of his mouth to the glass establishes the advertisement’s message immediately: product and pleasure are presented as an almost continuous exchange. The asymmetry keeps the design animated, yet the two large forms remain carefully balanced across the horizontal field.\u003c\/p\u003e\n\n\u003cp\u003eTypography supplies the poster’s visual foundation. “MÜLLER” carries the greatest weight, with “EXTRA” completing the brand statement beside or beneath it. A smaller line of information runs through the lower section, contrasting with the scale and blunt authority of the principal lettering. Small star-like marks add a celebratory note, but the surrounding negative space remains generous. Nothing competes unnecessarily with the glass, the face or the name.\u003c\/p\u003e\n\n\u003ch3\u003eContext and significance\u003c\/h3\u003e\n\n\u003cp\u003eKlinger worked at the intersection of illustration, advertising and graphic design, fields that were changing rapidly in the early twentieth century. Posters had to contend with busy streets, shopfronts and a growing abundance of printed material; simplification was therefore not merely an aesthetic preference but an effective means of public communication. In \u003cem\u003eMüller Extra\u003c\/em\u003e, broad flat colour and oversized lettering make the design legible from a distance, while the smiling profile rewards closer attention with its comic personality.\u003c\/p\u003e\n\n\u003cp\u003eThe poster’s lasting appeal lies in that balance between discipline and play. Its palette is limited, its spatial construction deliberately flat and its message concise, yet the encounter between the expectant drinker and the sparkling yellow glass gives the design a distinct human warmth. Klinger makes consumption visible not through abundance or luxury, but through anticipation—a grin, a raised glass and a name impossible to overlook.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eChoosing the right size and finish\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eArtwork can feel intimate at smaller sizes and dramatically more architectural at larger ones. Use the room preview, model image and size guide to see how the proportions and scale will work in your space.\u003c\/p\u003e\n\n\u003cp\u003eIf you need an exact size, specialist framing or help planning a larger display, \u003ca href=\"\/de\/pages\/contact-us\"\u003eask our workshop for advice\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eThe model in the listing images is holding the 18x24in (45x60cm) version of this art print.\u003c\/p\u003e\n\u003cp\u003eWhere personalisation is available, you can add a short title or dedication, or one considered visual detail. \u003ca href=\"\/de\/pages\/map-personalisation\"\u003eSee examples of personalised artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eChoose Original to retain the colour and character of the source artwork, or Aged for a warmer, more antique appearance. \u003ca target=\"_blank\" href=\"\/de\/pages\/sepia-aged-maps\"\u003eSee examples of our Aged artwork\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cp\u003eEvery piece is produced to archival standards using fade-resistant pigment inks on acid-free matte art paper. Choose an art print, framed art print or framed canvas using the finish options above.\u003c\/p\u003e\n\n\u003cp\u003eFramed art prints use crystal-clear optical acrylic for excellent clarity, lower weight and safer delivery than glass. Each piece arrives professionally framed and ready to hang.\u003c\/p\u003e\n\n\u003cp\u003eSelected artworks can be produced at statement sizes up to 3 metres (10ft). Custom sizing and \u003ca target=\"_blank\" href=\"\/de\/pages\/custom-framing\"\u003especialist framing\u003c\/a\u003e are also available. If the exact option you need is not listed, \u003ca target=\"_blank\" href=\"\/de\/pages\/contact-us\"\u003econtact our workshop\u003c\/a\u003e.\u003c\/p\u003e","brand":"The Unique Maps Co.","offers":[{"title":"8x10in (20x25cm) \/ Art print","offer_id":67633389273479,"sku":null,"price":27.95,"currency_code":"EUR","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed art print","offer_id":67633389306247,"sku":null,"price":64.95,"currency_code":"EUR","in_stock":true},{"title":"8x10in (20x25cm) \/ Framed canvas","offer_id":67633389339015,"sku":null,"price":75.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Art print","offer_id":67633389371783,"sku":null,"price":27.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Framed art print","offer_id":67633389404551,"sku":null,"price":64.95,"currency_code":"EUR","in_stock":true},{"title":"A4 (210x297mm) \/ Framed 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